Yuta Hashimoto Live Tour 2018

Sony Music

For singer-songwriter Yuta Hashimoto’s debut Japanese tour, we designed the logo and merchandise, including Tote bags, T-shirt, Towel, Pin-badges, Cap and Wristband, as well as digital promotional materials such as his Twitter banner. The title of the tour was “If I can be your only love”. As the majority of his fans are under 35 years old, we aimed to keep the visual identity light and charming, with a heart icon across the items.

Client: Sony Music Design: Kadlec Studio